Put Your Fly Shop in Front of Anglers Planning Their Next Trip
Join the AnglerPass fly shop network for free. Upgrade to Pro when you want your shop recommended inside trip planning, booking confirmations, and local gear guidance.
Free gets your shop listed. Pro gets your shop recommended — $79/month, including one location.
Free gets your shop listed. Pro gets your shop recommended.
Be found by anglers planning trips near your water. Upgrade when you want your shop surfaced at the moment of intent.
Be Found
- Directory listing
- Shop profile page
- Address, hours, phone, website, and map
- Ability to claim and manage your listing
- Photos and shop description
- Local search visibility
- Regional trip-planning visibility
Get Recommended
Includes 1 location. Additional Pro locations are $29/month.
Founding rate — $99/month from October 1, 2026.
- Everything in Free
- Featured directory placement
- Recommended in Compass AI trip planning
- Placement in booking confirmations near your shop
- Placement in trip reminder emails
- Property and destination page placement
- Promotions, clinics, sales, and event listings
- Shop analytics
- Angler Pro Shop badge
Influence Purchasing Decisions
- Everything in Pro
- Multi-location management
- Custom regional reporting
- Inventory or product feed support
- Product-level gear recommendations
- Co-marketing campaigns
- Sponsored regional visibility
- Dedicated onboarding
Most advertising reaches anglers too early or too late.
Fly shops need to reach anglers when they’re actively planning a trip. AnglerPass connects your shop to anglers who have already committed to fishing nearby water — and need flies, leaders, gear, reports, and local advice.
Trip-specific, not broadcast.
- 01
Book
Anglers book trips on private waters, club waters, and guided experiences across the AnglerPass network.
- 02
Plan
They receive trip details, reminders, AI gear suggestions, and local preparation guidance for the days ahead.
- 03
Visit
Your shop is surfaced as the trusted nearby resource for flies, gear, reports, and local expertise.
What partner shops get.
Property & Club Visibility
Appear alongside the nearby properties and clubs your shop already serves.
Trip Confirmation Placement
Show up at the moment anglers confirm a trip and start preparing for the water.
AI Trip Planning Recommendations
Be surfaced inside AI gear and preparation guidance as anglers plan their day.
River Reports & Fishing Conditions
Contribute local reports and conditions that reach anglers heading to nearby water.
AnglerPass Shop Directory
A standing directory listing so anglers can find your shop by region and water.
Exclusive Regional Positioning
Strong placement in your home market — early partners get the first position.
Monthly Angler Activity Report
A monthly view of nearby demand: booking volume, popular dates, and species trends.
Special Offers & Promotions
Distribute promotions and offers to relevant anglers preparing for trips.
Deeper Community Connections
Build relationships with clubs, guides, and anglers active on the water you serve.
Be the shop anglers see when they ask what to bring.
As anglers prepare, AnglerPass surfaces gear and preparation guidance for their specific trip — with your shop named as the trusted nearby resource.
Inventory-aware recommendations and in-store pickup reservations are future-facing features on the roadmap.
Angler asks
“What should I bring for this property in October?”
Compass recommends
- 5-weight or 6-weight rod
- 9 ft leader
- Seasonal flies
- Wading notes
- Nearby Partner Fly Shop recommendationYour shop
See the demand around your shop.
Partner shops may receive a monthly regional activity report so you can plan inventory, staffing, and promotions around real demand.
- Nearby booking volume
- Popular dates
- Target species
- Property activity trends
- Seasonal demand patterns
What each tier includes
| Feature | Free | Pro | Enterprise |
|---|---|---|---|
| Directory listing | Included | Included | Included |
| Claim and manage shop profile | Included | Included | Included |
| Shop photos and description | Included | Included | Included |
| Map placement | Included | Included | Included |
| Featured directory ranking | Not included | Included | Included |
| Compass AI recommendation placement | Not included | Included | Included |
| Booking confirmation placement | Not included | Included | Included |
| Trip reminder placement | Not included | Included | Included |
| Property page placement | Not included | Included | Included |
| Promotions and events | Not included | Included | Included |
| Analytics dashboard | Not included | Included | Included |
| Multi-location billing | Not included | Included | Included |
| Product / inventory feed support | Not included | Not included | Included |
| Regional reporting | Not included | Not included | Included |
| Co-marketing campaigns | Not included | Not included | Included |
| Dedicated onboarding | Not included | Not included | Included |
Built for serious fly fishing retail.
- Independent fly shops
- Destination outfitters
- Guide services with retail operations
- Specialty fly fishing retailers
- Regional outdoor stores with dedicated fly fishing departments
- Lodge & resort pro shops
AnglerPass is currently identifying preferred partner shops in key fishing markets. Early partners may receive stronger regional visibility before additional shops are added.
Partner program questions
Become the local shop anglers see when they plan their next trip.
List your shop free and reach anglers heading to the water you know best. Upgrade to Pro when you want to be recommended — no long-term contract.
Prefer to talk first? Talk to AnglerPass.
List your shop free in minutes. Upgrade to Pro when you want to be recommended — we’ll help you build your public listing.
List Your Shop FreeStart Fly Shop Pro — $79/monthCancel anytime · Additional Pro locations $29/mo